Marketing equips students with the skills they need to succeed in the professional world. By providing a background in areas such as sales, advertising, and retailing, a Marketing degree from Marywood will launch the student into a successful business career.
Along with the other business requirements, the marketing major is introduced to concepts including marketing research, marketing management, and international marketing. The completion of 63 semester hours in Business and Managerial Science is required (27 major specific).
Degree: Bachelor of Business Arts - BBA
College: Munley College of Liberal Arts and Sciences
Department Website: Business and Global Innovation, School of
Student/Faculty Ratio: 13:1
Middle States Commission on Higher Education
Association of Collegiate Business Schools and Programs (ACBSP)
Office of University Admissions
Executive Director and Chairman: Arthur Comstock, Ph.D.